Personal Selling Essay

– Get top-rated homework assistance online by professional writers. Free of AI and Plagiarism.- The information collected is to transfer to potential buyer by explaining what exactly the products for and how can it benefits the.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Step three – The Approach.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– The salesperson should always focus on the benefits for the customer. This is one by using the product’s features and advantages. This is known as Features, Advantages and Benefits.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Step four – The Sales Presentation.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– After the potential buyer feels interest to buy the product, the sales presentation took places. It involves how to persuade and visual explanation of a business proposition. It should be done in relaxed atmosphere and environment to encourage the prospect to share information in order to establish requirements. Having a small talk also can reduce the noise or the tension to make sure the business is remained.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Step five – The Trial Close.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– This is the most important steps in personal selling. Based on what I’ve read it is known as the temperature question, requires technique to establish the attitude of the prospect towards the presentation and the product.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Step six – Handling Objectives.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Objections are often indication of interest by the prospect and shouldn’t be viewed with misgiving by salespeople. The potential buyer is in fact requesting additional information to help to justify the buying decision. The prospect may not be fully convinced and the issues raise are important. It is also assists the salesperson to establish exactly what is on the buyer’s mind.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Step seven – Closing The SaleNeed Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– The closing is the last part of the presentation. Many of the salesperson fears the closing of a sale. Closing sale is the part of confirmation of understanding. Fear will disappear if the salesperson believes that the buyer will enjoy benefits after the purchase.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Step eight – The Follow-up.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– The sale does not complete the selling process. Follow-up activities are very important and useful for the establishment of long-term business relationships. It is important to check if the products have been received in good condition, to establish the customer satisfaction. For example after sales services helps to maintain with customer relationship.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Disadvantages of Personal SellingNeed Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– 1) High cost-per-action –Personal selling can be an important measure of the success of promotion spending. Since personal selling involves person-to-person contact, the money spent to support a sales staff. This cost is incurred whether a sale is made or not, these costs include salary, commission, and bonus. Providing sales support materials, allowances for entertainment spending, office supplies, telecommunication and much more.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– 2) Training Costs – Most forms of personal selling require the sales staff be trained on product knowledge, industry information and selling skills. Some companies that require their salespeople attend formal training programs; the cost of training can be quite high and include such expenses as travel, hotel, meals, and training equipment while also paying the trainees salaries while they attend.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– 3) Building Product Awareness – A common task of salespeople, especially when selling in business markets, is to educate customers on new product offerings. But building awareness using personal selling is also important in consumer markets.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– 4) Creating Interest – The fact that personal selling involves person-to-person communication makes it a normal method for getting customers to experience a product for the first time. In fact, creating interest goes hand-in-hand with building product awareness as sales professionals can often achieve both objectives during the first approach with a potential customer.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– 5) Providing Information – When salespeople engage customers a large part of the conversation focuses on product information. Marketing organizations provide their sales staff with large amounts of sales support including brochures, research reports, computer programs and many other forms of informational material.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Brand namingNeed Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– • ShakleeNeed Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Shaklee is a company founded on the philosophy of offering product in harmony with nature and good health. Shaklee adheres to the principles that were established by our founder Dr. Forrest C. Shaklee. His vision is providing quality, natural product that promote our health of the planet. With the mission of becoming the world’s leading provider of health and wellness products, Shaklee is dedicated to continued leadership through product innovation, scientific excellence, environmental stewardship and unrelenting standards of quality. Millions of people turn to Shaklee nutritional products as the standard of quality and Shaklee is as proud of the way it sells its products as it is of the product itself.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Shaklee hired people to sell their product through personal selling. This is a good way to create sales and gain more profits. It is because they look and find their customers and contact directly. This is a good method but there are some unethical issues regarding personal selling.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Unethical issues of Personal Selling.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– 1) Force and pushy behaviorNeed Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Personal selling is about persuasion of selling products. The persuasion is about to convince the potential buyer to buy the product itself. In some cases, the personal seller being pushy and force the customer to buy the products. This is very unethical because they shouldn’t push or force the customer. In Malaysia, personal sellers’ aims restaurant and food places to sell their products. As a personal seller they should persuade the customer to buy the product by telling the advantages of the products.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– 2) Door to door concept.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Door to door concept is when personal seller came or knocks the door to introduce their products. In this case, door to door concept is very unethical because home is the place where families or household to relax and didn’t expect any unexpected guest. Door to door might be disturbing some of the families because they might be lazy to hear the explanation from the personal seller. Besides the, door to door personal selling might scare them because of the cases that happened in the news. For example personal seller robbed the household and act like a personal seller. This case was a very huge and gave impacts toward some customers. This is very unethical behavior that personal seller shouldn’t adopt.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– 3) TrustworthinessNeed Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Trustworthiness can be gain once you have a good knowledge. A good knowledge and high level of knowledge can create a good trust between a customer and the seller. As a personal seller, they should know preparing good information to deliver to its customer is very important. Preparing to communicate and deliver the information need certain of communication skills that can persuade someone. A product that they sell need to be explain in details especially how the product can benefits the customer. So that, potential buyer have the trust to buy the product that can maximize their needs and wants.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– 4) Time constraintNeed Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Time constraint in personal selling took a high period, because when the seller presenting or demonstrate the product they have to make sure they present it in details. To make sure the details are delivered they need to brief the product from A-Z. If one customer took several minutes and long period, the seller might explain it roughly not detailed. This is unethical issues because they should know they have to deliver the information in details. Sometimes they just explained the product main features and they didn’t tell them about what other functions or any information needed about the product.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– 5) Mark up priceNeed Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Personal seller might have the courage to cheat about the price of the product by increasing it. They might increase the price to gain more profits. Customer might get cheated because they didn’t know the real price of the product. These unethical issues have been happened for several years in the market. Lots of customer got cheated because of the seller increase the price. As a seller they should adapt honesty in doing business to avoid problem in the future. Seller might marked up the price and take the some of the profits for themselves.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– 6) Spiritual ( black magic)Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
– Some of the unethical issues, black magic or “pukau” are the most unethical issues in Malaysia. Black magic happened when the seller by touching, exhale and etc. Once someone got “pukau” automatically the listen and follows the seller orders. Basically the seller will “pukau” the person and asks them to give all the money and jewelry that they have. “Pukau” has been a famous issue about personal seller unethical behavior. As a consumer they felt afraid towards personal seller and they sometimes ignored when door to door personal selling occurs. This is because some of them are taking precautions about the “pukau” issue.Need Assignment Help Online, Homework Solutions & Case Study Answers? Order Custom Research Essay Writing Service.
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