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CASE STUDY FOR ASSIGMENT QUESTIONWorldport (UPS Air Hub)www.ups.comUPS Worldport FactsOverviewWorldport is the largest fully automated package handling facility in the world. The operation currently turnsover 130 aircraft daily, processing an average of 1.5 million packages a day with a record 2.9 millionpackages processed on Peak Day 2010 – Essay Writing Service: Write My Essay by Top-Notch Writer.Worldport historyBeginning in 1999, UPS undertook the largest capital project in the companyâs history with the $1 billionexpansion of its sort facility at Louisville International Airport. The expansion more than doubled the size ofthe air hub and increased sort capacity from 215,000 packages per hour to 304,000. Dubbed Worldportupon its 2002 completion, the facility initially grew from about 2 million square feet to 4 million.By 2006 – Write a paper; Professional research paper writing service – Best essay writers, UPS needed to again expand Worldport. In a two-phase project, the company expanded its allpoints air hub by 37 percent to 416,000 packages per hour. The second expansion was completed in April2010 – Essay Writing Service: Write My Essay by Top-Notch Writer, with the mammoth facility now measuring 5.2 million square feet, with a perimeter of 7.2 miles.Looking to future possibilities, the facilityâs design allows for further expansion to process up to a half millionpackages per hour.UPS Next Day Air® service initiatedLouisville Air Hub HistorySeptember1982April 1999Expansion of Louisville air hub begins, drivenby strong growth in international anddomestic express business; the project isdubbed Hub 2000.September 2000The first of three phases of the expansionopens, increasing sort capacity by30,000 packages per hour. Newautomated processes and educationprograms help to lower employeeturnover and retraining costs whileincreasing overall productivity. July 2001September 2002May 2006 – Write a paper; Professional research paper writing service – Best essay writers July 2009April 2010 – Essay Writing Service: Write My Essay by Top-Notch Writer Second phase opens, adding another 30,000packages per hour to the facility’s sortcapacity.The third and final phase opens, increasingsort capacity by 29,000 packages per hour.UPS announces plans for a new expansionthat will increase Worldport’s sort capacity by37 percent – to 416,000 packages per hour.Phases 1 and 2 of the expansion arescheduled for completion by May 2010 – Essay Writing Service: Write My Essay by Top-Notch Writer.UPS opens the first phase of the expansionproject, increasing sort capacity to 350,000packages per hour.UPS completes Worldport expansion. Worldport FeaturesHigh-speed conveyors and "smart labels" read by overhead cameras facilitate the processing of documents,small packages and irregular-sized shipments.Automated equipment and overall process improvements reduce the amount of time employees spend lifting andlowering packages while reducing the average package cycle-sorting span.Newly developed IT systems rapidly transmit Customs information to expedite the movement of internationalshipments.Specially designed docks and hub floors let workers move package containers easily from one area of thebuilding to another.The new expansion plans included two new aircraft load/unload "wings" and associated aircraft staging ramps.Additional ramp space accommodates the new 747-400 cargo planes.UPS also approved plans to build a new vehicle loading facility for its ground delivery network serving Louisville.Like the initial Worldport expansion, UPS exceeded its goal to award at least 20 percent of the latest expansionproject’s general construction and site work budget to minority- and women-owned businesses.Metropolitan College will continue to play a major role in helping attract and maintain employees for theexpanded hub. Worldport is the worldwide air hub for UPS (United Parcel Service) located at the Louisville InternationalAirport in Louisville, Kentucky. Although UPS has had a hub at Louisville since 1980, the term was not usedofficially by the company until 2002, after a $1 billion, five-year expansion. [1] Previously, the project wasnamed "Hub 2000." The facility is currently the size of 80 football fields and capable of handling 84packages a second, or 416,000 per hour[2]. With over 20,000 employees, UPS is one of the largestemployers in Louisville, and in the Commonwealth of Kentucky. The facility mainly handles express andinternational packages and letters. Worldport serves all major domestic and international hubs.A one million square foot expansion was completed in Spring 2006 – Write a paper; Professional research paper writing service – Best essay writers to integrate heavy freight into the UPSsystem. The expansion was prefaced by the purchase of Menlo Worldwide Forwarding, formerly EmeryWorldwide. The new facility, designated "Worldport Freight Facility" (HWP), went online in April of 2006 – Write a paper; Professional research paper writing service – Best essay writers andwas the first of the company’s regional hubs to begin integrating the Menlo volume into the system. Menlo’sDayton, OH facility was taken offline in June of 2006 – Write a paper; Professional research paper writing service – Best essay writers.In May 2006 – Write a paper; Professional research paper writing service – Best essay writers UPS announced, that for the third time in seven years it would significantly expand itsWorldport hub at Louisville International Airport, with a second billion-dollar investment. The secondexpansion was completed in April 2010 – Essay Writing Service: Write My Essay by Top-Notch Writer, with the facility now measuring 5,200,000 square feet (483,000 m 2),with a perimeter of 7.2 miles (11.6 km). The plan was that more than one million square feet to be added toits existing facility, while another 334,500-square-foot (31,080 m2) space to be renovated with newtechnology and equipment. Worldport capacity to expand from 300,000 packages per hour to 416,000packages per hour. Additionally, several ramps at the Louisville International Airport to be built or alteredbringing a total increase of just over 3,000,000 square feet (280,000 m 2).Since many of the jobs are part time and overnight, UPS has hired mostly college students by offering bothnationwide tuition reimbursement and a special program called Metropolitan College, where University ofLouisville and Jefferson Community and Technical College students who work part time overnight canreceive 100% tuition reimbursement. Currently, over 75% of workers at Worldport are students.UPS WorldportOnce the containers are loaded on the plane, the plane carries them to Worldport — the UPS GlobalOperations Center — in Louisville, Kentucky. Worldport is where the sort happens.Worldport is enormous, bigger than the adjacent Louisville International Airport’s passenger terminal, and anupcoming $1 billion expansion will make it even bigger. Currently, eighty football fields could fit inside, and if youwalked all the way around the perimeter you’d travel five miles. Worldport is too enormous to be air conditionedefficiently, so its exterior is painted white. Its interior resembles a rain forest made of roller coasters. At most airports, people use brightly-colored cones or flares to manually direct the pilots as they land andtaxi. But at Worldport, pilots steer the plane to a painted box marked with the model of the plane. Mirrorsattached to the buildings give pilots a better view of where they need to go.Once the airplane stops, employees unload the containers and remove the packages. Usually, this is one of onlytwo times that people touch the packages in the Worldport facility.To start them through the sort, a UPS employee scans your packages’ labels and places them on threedifferent conveyors: The tickets are in a flat letter envelope, which goes with the smalls. Most smalls are letters and otherdocuments. Each small goes into its own tray on a conveyor belt. The Batmobile is in an ordinary, 6-sided box, so it goes with the other 6-sided packages on another conveyor belt. The lightsaber definitely isn’t a small, and it’s too long to go on the conveyor with the 6-sided boxes. It goes with the other irregularly-shaped packages, known as irregs. Each irreg goes under elastic straps on flat cars thatcarry them along the conveyor belt. Sorters used to have to memorize lists of zip codes and addresses so they could make sure packages wentonto the right conveyor belt. Now, all they have to do is sort packages into smalls, irregs and 6-sided boxesand place them on a conveyor belt with the label facing up. This is because scanners and computers keeptrack of every package inside Worldport. To do this, the computers make 59 million database transactionsevery hour. If the package’s label isn’t facing up, the computer can’t figure out where it’s headed or where tosend it.Once your packages are on their conveyors, they start the sort. We’ll look at what the sort involves in thenext section.The UPS SortIf you’ve seen the movie "Monsters Inc.", you’ve seen a fair approximation of the sort. Packages are sorted intological categories by moving along a series of conveyor belts that look, to most people, anything but logical.There are 17,000 conveyor belts in the Worldport sorting facility. If stretched from end to end, they would reach122 miles. These belts make a series of loops and twists to fit into the 4 million square feet of available space inWorldport.The path a package takes through Worldport varies a little based on whether it’s a 6-sided box, a small oran irreg. But one general rule covers all three types — conveyor belts do almost all of the work. Worldporthas seven primary conveyor belt loops, and each one has 364 stations at which a package can move toanother belt. This might be another one of the primary belts, or it might be a smaller conveyor that carriesonly packages destined for a specific city, state, zip code, street or block.When a package begins its journey, it moves from belt to belt at a speed of about one mile every two and ahalf minutes. Irregs and smalls — the lightsaber and tickets — stay on trays. Six-sided packages like theBatmobile move from belt to belt when air-powered rubber levers known as hockey pucks swing out topush them over. Since the computer knows exactly where each package is, how big it is and how much itweighs, it knows exactly how many hockey pucks are needed to move the package to another belt. Yourpackages travel through Worldport for about 15 minutes, and they wind up with other packages that arebound for similar destinations. When the envelope with the tickets gets to its destination, the tray carrying ittips it into a canvas bag full of other sorted smalls. When the bag is full, and employee removes, closes andreplaces it.At the end of the sort, the bag full of smalls, the lightsaber, the Batmobile and all the other packages sortedinto the same pile go back into a container. Most of the time, this is the second and last time that a personhandles the packages while they’re at Worldport. The container goes into a plane, which takes the packagesto a regional sorting facility.Your packages’ last stop before delivery is a local or regional shipping facility. There, employees scan thelabels one more time and print a pre-load assist label, or PAL. The PAL tells employees which conveyor belt will carry the packages to the correct package car. It also tells the people who load the cars exactly wherethe packages should go, down to which space on which shelf. This helps make it easier for drivers to findand deliver packages.Once the packages are loaded into the package car, the UPS driver makes his way to your friends’ homeusing route-planning software that helps him find his way and conserve gas. When the driver arrives, heretrieves the packages and scans them with a delivery information acquisition device (DIAD).The DIAD is a rugged, brown handheld computer retrieves package information and stores signatures.When the delivery person arrives at the door, one of your friends signs the DIAD and claims the packages.That’s the end of your packages’ story, and their journey may have taken as little as a day. But deliveringpackages isn’t all there is to UPS. We’ll look at some of its more surprising business offerings as well as itsculture in the next section.The Business of UPSUPS started out in 1907 in Seattle, Washington, as American Messenger Company. Its founder, Jim Casey,borrowed $100 from a friend to start a package delivery business. Casey delivered packages by bicycle and onfoot.The company’s name changed to UPS in 1919, when it expanded its operations into Oakland, California.UPS unveiled an air express delivery service in 1929, but next-day air delivery didn’t arrive until 1982.UPS has been a publicly traded company since 1999. In 2005, it reported $42.6 billion in revenue. It haspartnered with businesses like Amazon and eBay to provide shipping options to customers. The companyalso has multiple retail locations where customers can do things like drop off packages, rent mailboxesmake photocopies. These locations include:4,400 UPS Stores 1,300 Mail Boxes Etc. stores 100 UPS Customer Centers 17,000 authorized outlets Customers also view 18.5 million pages and make about 10 million package tracking requests atwww.ups.com every day.But picking up and delivering package is not all that UPS does. It carries mail and packages for onecustomer that most people would think of as a competitor – the United States Postal Service. In addition,UPS Supply Chain Solutions oversees some surprising jobs for other companies. Basically, UPS takes careof warehousing, shipping, delivery, logistics, repair and customs brokerage for businesses.It also offers consulting services to businesses to help them refine their warehousing, shipping and logisticspractices.One such company is Toshiba. If you buy a Toshiba laptop and it breaks, UPS will: Send you a return-shipping box that your laptop will fit in Repair the laptop Ship it back to you In other words, everyone who handles your laptop works for UPS, not Toshiba.UPS is also in charge for inventory and shipping for several other companies, including Rolls-Royce. Somecompanies don’t publicize their relationship with UPS, but if you order underwear from Jockey or a baseballbat from Louisville Slugger, your purchase will come straight from UPS rather than the company youordered from. The UPS CultureAs a company, UPS focuses its attention on: Safety: The company spends $38 million a year on safety training, which covers everything from proper bodymechanics at work to proper nutrition and exercise at home. As a result, UPS has lowered the number ofworkdays lost due to injury by more than 50 percent since 1995.Employee education: Many UPS employees at Worldport and other sorting locations are college students.UPS encourages mentors and recruiters from nearby colleges to visit and work with its employees, and itprovides additional benefits and perks for college students. Diversity: Minorities make up 35 percent of UPS’ U.S. employees and 30 percent of its executives. It’s also recognized by Fortune magazine as one of the 50 best companies for minorities The Environment: Delivering packages all over the world and moving them between distribution centers requires an enormous amount of fuel. UPS uses several methods to reduce its fuel consumption and itsenvironmental impact. For example, it has developed a hydraulic hybrid package car, and its drivers use routeplanning software to minimize the amount of time they spend idling in traffic and making left turns. UPS pilotsalso fly at the most fuel-efficient speeds possible to meet their delivery deadlines and run only one engine whentaxiing to conserve fuel.UPS has also established the UPS Foundation, which provides grant funding to nonprofit organizations,particularly those that focus on literacy, hunger and volunteerism.UPS has also at times been the target of less glowing publicity. In July of 2006 – Write a paper; Professional research paper writing service – Best essay writers, for example, UPS andcompetitor FedEx received subpoenas in a price-fixing probe. The company has also experienced severallabor disputes, including a 15-day strike in 1997. UPS and its pilots also announced a tentative laboragreement in July of 2006 – Write a paper; Professional research paper writing service – Best essay writers after four years of negotiations, which nearly led to a strike.You can learn more about UPS’s financial information and daily operations at the UPS Web site. To learnmore about related topics, check out the links on the next page.ADDITIONAL INFORMATIONIt is the largest fully automated package handling facility both locally and internationally in the world. Worldporthandles an average of 1.5 million packages a day and turns about 130 aircrafts daily. It commands the land sizeof about 5.2 million feet ( size of about 90 soccer fields).What makes UPS unique?1. The Delivery Information Acquisition Device known as D.I.A.Ddrivers are provided with more detailed directions to pick-up and delivery points for customer servicesenhancement.color-coded messages transmitted on the device alerts drivers with urgent pick-ups.Improved customer service – the device battery lasts for an entire day.The device sends the delivery information to the UPS data repository as soon as the delivery information iscaptured.The signature of the receiver is electronically captured in the device.On demand service (ODS) enables communication with the driver as every driver is able to automatically logson the system first thing in the morning.The device enable the dispatchers and center management to access the drivers through text messagesanytime of the day.The drivers days start with a list of predefined customer pickup locations for the day.Saves a lot of paperwork.Global Positioning Satellite technology provides drivers with directionsComprehensive and powerful device in the delivery industry.2. UPS Worldport expansion showing great tangible benefits. Share holders dividends increaseIncreased capacity from 37 percent to 416 000 packages per hourIncreased number of conveyers from 19000 to 33245Loading positions expanded from 1100 to 1520Unloading also increased from 218 to a 325Added two new aircraft staging ramps3. The efficient delivery of packages through the bar-coding.Easier deliveries to the customer for all packages handledFaulty parcels are quickly identified through the system and rectifiedThe Dimensioning Weighing Scanning machine (DWS).The parcels are scanned and weighed as soon as they reach the conveyer beltThe DWS takes the height and width of parcels through the camera and lasers installed and sort the parcelsaccording to the post codesThe traffic congestion and weight overloading are avoided on the conveyer belt as the system provides aspecific route a parcel should take4. Global leader in Supply Chain Get research paper samples and course-specific study resources under homework for you course hero writing service – Manage mentGoods are not only managed at UPS, the information and funds with the goods are managed as well.Online tracking requests reach a record high of 6.5 million a dayA streamlined supply chain solutions that provides logistics, global freight, financial and mail services forimproved performanceWhy built Worldport?1. Growth / Expansionincreased package handling by 37 percentexpansion enabled general construction projects and site work to minority and women-owned businessesaccommodate new aircraft load/unload wings and associated aircrafts staging rampsspecially designed docks and hub floors let workers move packages easilynewly developed IT systems rapidly transmit customs information to expedite on international shipmentsthe average package cycle-sorting span is reducedthe time employees spend lifting and lowering packages is reducedhigh speed conveyers and small labels read by overhead cameras facilitate the processing of documents,small packages and irregular sized shipments2. Worldport was built to be a center of UPS’s hub, bringing everything together from outside branches forprocessing under one roof.3. The facility was to feature the latest in technology and state of the art equipment. The technology allowspackages to virtually sort themselves over 155 miles of conveyers in an average time of just thirteen minutes. How did UPs gain advantages in the US?1. Speedgood customer service drives repeat businessthe DIAD IV expedites deliverytracking number helps with delivery expeditionsovernight air delivery service in the next day by 8amthe amount of time reduced of the employees lifting packages due to automated equipment and overallprocesscombined packages addressed to a certain neighbourhood into one delivery trucktrucks taking only a right turn reach the destination quick2. Flexibilitydrivers are reached through the On Demand Service at any given timecapability of re-routing delivery of shipments already on the roadthe DIAD technology can be color-coded to alert drivers3. Qualitycustomers receive packages in a good and original orderQuickbooks software reduced errors in data entry and increase efficiencyFuel consumption kept at a minimum due to truck turning only to the right4. ReliabilityUPS helps grow businesses, manage costs and improve their customer service.automated online scheduling of day specific air freight deliveriesonline tracking of freight movements in real timetime critical, charter and last mile delivery services available 24/7consistent, reliable service is what people most value, hence always react on their customers feedback toimprove service and technology.Lessons learnt and how SA can apply them.A business can begin very unrecognizable and small but with a constructive focus and vision, it can reach newand higher heights. A correct and accurate capital injection in any business can result in greater and tangiblebenefits.Good management of business can create a wealth for the shareholders and subsequently grow and drive thebusiness to profitable results.Republic of South Africa can redirect their resources to where they are needed most and by so doing the societycan experience some element of fulfillment to a certain degree.If for instance, South Africa realizes that its population struggled not to empower certain individual but the wholecountry. Service delivery can improve to particularly those who desperately need it i.e the needy communities ofthe country.In June 2011 UPS was ranked top for consumer delivery services due to a fact that customer have access totheir systems at any given time and the technology is user friendly. If RSA government can exercise moretransparency to information, great country in a democratic dispensation can be born.CONCLUSION From its humble origin UPS has grown to be the worldâs leader in supply chain management due to its reputationfor intergrity, reliability, innovation, employer ownership and best customer service. It is bound to remain theglobal leader for as long as it exist. Sound decision making will move it from strength to strength. Analyse the case study and answer the following questions:QUESTION 3 (40) Explain, with the aid of a diagram, the value chain for UPS. (2000 words)
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