Posted: December 31st, 2020

Business Statistics Case Study

Question description

1.  Use the data shown in the table to conduct
a design of experiment (DOE) analysis using Excel.  Use the provided Excel template for the analysis (MAT510
Case2_DOE_Calculation v1 template). 
This template uses the algorithm from page 297 of your textbook.
2.  Write a two to three (2-3) page paper in
which you:
a) 
Use the data shown in the table to conduct a design of
experiment (DOE) in order to test cause-and-effect relationships in business
processes for the company. 
b) 
Determine the graphical display tool (e.g., Interaction
Effects Chart, Scatter Chart, etc.) that you would use to present the results
of the DOE that you conducted in Question 1. Provide a rationale for your
response.
c) 
Recommend the main actions that the company could take
in order to increase the response rate of its e-mail advertising. Provide a
rationale for your response.
d) 
Propose one (1) overall strategy for developing a
process model for this company that will increase the response rate of its
e-mail advertising and obtain effective business process. Provide a rationale
for your response.
3.  There are two deliverables: Excel DOE
analysis and the write-up.
Your assignment must
follow these formatting requirements:
· 
Be typed, double spaced, using Times New Roman
font (size 12), with one-inch margins on all sides; citations and references
must follow APA or school-specific format. Check with your professor for any
additional instructions.
· 
Include a cover page containing the title of the
assignment, the student’s name, the professor’s name, the course title, and the
date. The cover page and the reference page are not included in the required
assignment page length.
The specific course
learning outcomes associated with this assignment are:
· 
Build regression models for improving business
processes.
· 
Design experiments to test cause-and-effect
relationships in business processes.
· 
Use technology and information resources to
research issues in business process improvement.
· 
Write clearly and concisely about business
process improvement using proper writing mechanics.

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