Posted: May 1st, 2022

Although this is not a media-based example, the first thing that popped

I need help writing my essay – research paper comment on at least 2 to 3 of your classmates’ postings with questions or thoughtful, respectful, thorough responses.
ALEXIS’S POST:
Although this is not a media-based example, the first thing that popped into my head which I believe is a good example is that the job I have is considered a female-dominate job. I work in a makeup store and generally, it is ran by females, however we have had plenty of male workers in our facility. Whenever I tell someone where I work they immediately say “oh wow a job of all women… must be full of drama!”. That is a stereotype that society has placed on women and even has been expressed many times on television shows and other sources of entertainment. This website below shares 7 reasons why the stereotype that women mean drama is a myth.
7 reasons to stop saying “Girls are too much drama”. GirlsLife. (n.d.). Retrieved April 23, 2022, from http://www.girlslife.com/life/friends/32379/7-reasons-to-stop-saying-girls-are-too-much-drama
After reading this weeks resources, I found myself thinking about the fact that discrimination is still a big thing in society. Discrimination is more so touched on with race but also with gender. From the readings, I learned that most of the gender studies have been conducted from females rather than males. Media also plays a role in gender and race discrimination and can point out reasons why we should continue to work towards or against a certain issue. I think that gender discrimination ties in perfectly with the example I gave above about my job at a makeup store. If we stop sharing stereotypes, do you think the amount of discrimination would decrease as well? What are your thoughts?

AMY’S POST:
A) Mass Communication sets or perpetuates some gender agendas. Provide links to examples and develop your viewpoints while referring to your weekly learning resources.
Clorox bleach made an ad that stereotypes women doing the laundry. They vaguely mention that a man might do the laundry, but it is directed at just women and their efforts in doing the laundry. There is much debate about gender roles and doing household chores. Clorox used the knowledge that women were mainly the ones doing the laundry, but in today’s society, that is no longer the case, and many people pick up different roles in a family unit. The use of gender roles in advertising was meant to focus on who was buying and targeted the gender most thought to be using the product (Consalvo, 2022). The commercial is older, probably around 2007, but it is interesting how much has changed in gender roles and how we see them as time and culture change.

B) Mass Communication influences attitudes and opinions about gender, race, and sexuality. After reading The SAGE Handbook of Gender and Communication, Chapter 16: “Gender, Race and Media Representation,” pose a question or statement in the group discussion that you now have after completing the readings.
This week’s readings brought to my attention the evolution of genders in today’s society. How past roles are no longer the same as today’s culture and how there are even stay-at-home dads who do amazing jobs. There are no longer specific roles that an individual has to fill. Men or women can do the laundry, housework, be a stay at home parents and do a great job. It was interesting to see how each gender role has progressed into something different. The media has understood the changes in culture and has started to break away from the traditional roles once held by stereotypes (Brooks & Hebert, 2022).
References
Brooks, D., & Hebert, L. (2022). Chapter 16: Gender, Race, and Media Representation. Sage Knowledge. https://sk-sagepub-com.ezproxy.umgc.edu/reference/hdbk_gendercomm/n16.xml
Clorox commercial…Laundry timeline. (2007). YouTube. https://www.youtube.com/watch?v=TZeQUxSjHwU
Consalvo, M. (2022). Chapter 19: Gender and New Media. Sage Knowledge. https://sk-sagepub-com.ezproxy.umgc.edu/reference/hdbk_gendercomm/n19.xml

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I need help writing my essay – research paper leave questions or thoughtful, respectful, and thorough responses on at least 2 to 3 of your classmates’ posts.
ALEXIS’S COMMENTARY:
Although not a media-based example, the first thing that came to mind that I believe is a good example is that the job I have is considered a female-dominated job. I work at a makeup store that is mostly run by women, but we have had plenty of male employees as well. When I tell people where I work, they exclaim, “Oh wow, an all-job… women’s must be plenty of drama!” That is a stereotype that society has imposed on women, and it has been expressed on television shows and other forms of entertainment numerous times.

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