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Posted: January 26th, 2023
Marketing Assignment #1 (SLR) Challenge
Marketing Assignment #1
(SLR) Challenge
Challenge objective:
Devise a comprehensive strategy to generate $100K/month in revenue for our Virtual Reality platform, SLRJP, https://www.sexlikereal.jp/, targeting the Japanese market.
Conditions:
o Logic: Clearly explain the rationale behind your strategy. This should include market research, identifying the target audience, and outlining how you plan to meet their needs.
o Timeline: Specify a realistic timeline to reach the $100K/month goal. Your timeline should include key milestones and checkpoints for assessing progress.
Each should be described in at least 500 words.
I need help with b2b strategy plan, targeting the Japanese market
___________
Draft Writing Guide:
Marketing Strategy for Generating $100K Monthly Revenue on the SLRJP VR Platform
Introduction
The online VR pornography industry has seen significant growth in recent years. In Japan especially, VR porn caters to a sizable demographic of young men interested in exploring sexuality through new technologies. This paper proposes a comprehensive 12-month marketing strategy to generate $100,000 monthly in revenue for the Japanese VR site SLRJP.
Target Audience
Recent surveys show over 50% of Japanese men ages 18-35 consume adult content weekly or more. This demographic will be the primary target for SLRJP. Research indicates Japanese consumers highly value visual quality and authentic scenarios in their adult entertainment.
Product Strategy
SLRJP will focus on high-resolution 5K/6K VR scenes from top Japanese studios known for realistic productions and attractive talent. The site will position itself as offering a premium experience with vibrant quality and aesthetics rather than quantity or niche fetishes.
Initial Marketing Testing
The launch phase will curate 5 videos and run targeted Facebook/Instagram ads to initially acquire subscribers. Metrics and creative refinements over 3 months will prove product-market fit and acquire 5,000 subscribers generating $50,000 monthly.
Expansion and Growth
With proven demand, content output and the marketing budget will double by month 6 to acquire 10,000 subscribers and hit the $100,000 target. Native app releases and additional producer hiring will further accelerate growth.
Timeline and Milestones
Key checkpoints over 12 months include subscriber, revenue, and content release goals that when met will scale the operation further. The strategy aims to achieve 25,000 subscribers and $250,000 monthly by one year.
Conclusion
A data-driven approach focusing on high quality, authentic Japanese VR content tailored to the target demographic’s preferences can successfully launch and scale the SLRJP platform. Regular assessment and optimization of the strategy will sustain growth objectives.
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